# Raise order value with volume tiers

> Get shoppers to buy more of a product by showing a bigger discount for each step up in quantity, right on the product page.

Source: https://backtrackhq.com/docs/guides/raise-aov-with-volume-tiers/

**The goal:** shoppers who would buy one item buy three or six, because
they see what each step saves them before they add to cart.

**What you build:** a [Volume discount](https://backtrackhq.com/docs/promotions/volume-discount/)
promotion. It gives a bigger discount at each quantity and shows the
tiers on the product page as a picker that sets the quantity.

**What it takes:** one promotion and one theme block.

## Before you start

- Pick the products that sell well in more than one, like consumables,
  basics or gifts. The default is **All products**.
- Turn on the app embed once. See
  [Turn on the app embed](https://backtrackhq.com/docs/get-started/install/#turn-on-the-app-embed).

## 1. Create the promotion

Open **Promotions**, click **Create promotion**, then click **Choose**
on the **Volume discount** card. It starts with 3 items for 10% off,
6 for 15% and 12 for 20%. Change the tiers to steps that fit your
margins.

Full steps: [Set it up in the app](https://backtrackhq.com/docs/promotions/volume-discount/#set-it-up-in-the-app).

## 2. Write the "add more" message

Keep **Add an upsell offer** on. Its message tells shoppers how many
more items reach the next tier, and its button sets the quantity.

More on messages: [Message and where it shows](https://backtrackhq.com/docs/offers/message-and-placements/).

## 3. Add the block to your product page

Click **Make it live**, then **Open theme editor** under **What's
next**. Place the **AndOr Volume tiers** block near the price and click
**Save**.

Full steps: [Add it to your theme](https://backtrackhq.com/docs/promotions/volume-discount/#add-it-to-your-theme).
Layouts and block settings: [Volume tiers](https://backtrackhq.com/docs/widgets/volume-tiers/).

## 4. Check it, then watch the numbers

Open a product, pick a tier and check the discount at checkout. See
[Check it on your store](https://backtrackhq.com/docs/promotions/volume-discount/#check-it-on-your-store).

After a few days, open **Analytics** to see how the offer does. See
[Offer and rule stats](https://backtrackhq.com/docs/analytics/offer-and-rule-stats/).

## Tips

- Keep every **Tier discount** a percentage off. Storefront widgets
  only show percentage tiers.
- Prefer a plain table with no upsell offer? Use the
  [Volume price table](https://backtrackhq.com/docs/promotions/volume-price-table/) promotion.
- With **Exclude products already on sale** on, widgets cannot show the
  discount. See [Settings and limits](https://backtrackhq.com/docs/promotions/volume-discount/#settings-and-limits).