# Buy X get Y promotion (BOGO)

> Give a cheaper or free item, including buy one get one (BOGO) deals, when shoppers buy some items, show the deal on the product page and let them claim it in the cart.

Source: https://backtrackhq.com/docs/promotions/buy-x-get-y/

(Screenshot: A Buy X get Y claim row in the cart with a Claim button)

Buy X get Y gives shoppers a reward on some items when they buy
others, for example buy one shirt, get the second at 50% off. It covers buy
one get one (BOGO) deals too. Shoppers
claim it with one click in the cart.

## At a glance

| | |
| --- | --- |
| **Gallery group** | Promotions with an upsell offer |
| **Discount** | A reward on Y items when the shopper buys X items. Default: buy 1, get 1 at 50% off, on any item in the cart. |
| **Theme block** | **AndOr Offer picker**, on the product page and the cart page |
| **Upsell offer** | **Buy X get Y**, on the **Product page**, **Cart page** and **Cart drawer** |
| **What the app embed adds** | Your brand color, the parts in the cart drawer (if any), shared look settings and your Storefront text. The block shows without it. |

## Before you start

- Decide what shoppers buy (X) and what they get (Y). For storefront
  widgets, Y must be any item in the cart, or specific products,
  collections or variants. Tags and SKUs can't show.
- Turn on the app embed if you want the claim row in the cart drawer.
  See [Turn on the app embed](https://backtrackhq.com/docs/get-started/install/#turn-on-the-app-embed). For what works without it, see [the app embed table](https://backtrackhq.com/docs/widgets/app-embed/#what-works-without-the-app-embed).

## Set it up in the app

1. **Open Promotions, click Create promotion, then click Choose on the Buy X get Y card.**

   It is under **Promotions with an upsell offer**. The card says "Buy
   some items, get the next one cheaper."

   (Screenshot: The promotion gallery with the Buy X get Y card and its Choose button)

2. **Set what shoppers buy and what they get in the Discount section.**

   The page starts with "buy 1, get 1 at 50% off", on any item in the
   cart.

   (Screenshot: The Discount section of a Buy X get Y promotion)

3. **Check the Storefront widgets section.**

   **Show storefront widgets** is on.

4. **Write the upsell message and pick where it shows.**

   **Add an upsell offer** is on. Edit the **Message**. Under **Where
   it shows**, tick **Product page**, **Cart page** or **Cart drawer**.
   The product page shows the deal. When the reward is specific
   products, the cart shows a **Claim** button. With **Any item in
   cart**, there is nothing to claim. The shopper adds another item and
   the discount applies at checkout.

   (Screenshot: The Storefront widgets and Upsell offer sections of a Buy X get Y promotion)

5. **Set the dates in Schedule and status, then click Make it live.**

   Or click **Save as draft** to finish later.

   (Screenshot: The Schedule and status section with the Make it live button)

## Add it to your theme

**What's next** shows on the promotion page after you click **Make it
live**, not after **Save as draft**. It goes away when you dismiss it
or leave the page. No What's next panel? Open **Promotions**. In the
row's **Storefront widgets** column, click **Add block**. It shows when the block isn't in your theme yet.

1. **Under What's next, click Open theme editor.**

   Your theme editor opens on a product page with the **AndOr Offer
   picker** block added. Drag it under the Add to cart button and click
   **Save**.

2. **Click Add to cart page.**

   "Shoppers claim the reward there." Drag the block under the cart
   lines and click **Save**.

   Already on your cart page? The step says "It is on your cart page
   too. Shoppers claim the reward there." with an **Added** badge, and
   you can skip it.

   (Screenshot: The theme editor with the AndOr Offer picker block under the cart lines)

3. **For the cart drawer, click Turn on app embed.**

   The claim row in the drawer comes from the app embed, not a block.
   It also needs a theme that sends Shopify's storefront cart events, like Horizon 4.0+ or Dawn 15.5+. On other themes, shoppers get the claim row on
   the cart page. See [Theme requirements](https://backtrackhq.com/docs/get-started/theme-requirements/).

The block's only setting is its button color. See
[Buy X get Y widget](https://backtrackhq.com/docs/widgets/buy-x-get-y/#add-the-block).

> **Note:** The **AndOr Offer picker** shows nothing without an upsell
> offer. With the offer off, What's next says "Add an upsell offer to
> show the Offer picker."

## Check it on your store

1. **Under What's next, click View on store.**

   It opens your store, or a product or collection from this discount
   if you picked one. On a product
   that qualifies, the deal shows under the Add to cart button.

2. **Add the X items, then open the cart.**

   If the reward is specific products, the claim row shows a **Claim**
   button. Click it to add the Y item. With **Any item in cart**, add
   another item instead. The discount applies at checkout.

3. **Go to checkout** and check the reward.

   Or under **Try it at checkout**, click **Open store**, add items that
   qualify, then check out. If you picked specific variants, the button
   is **Open cart**.

**Not showing?**

- The **AndOr Offer picker** block is missing on the product or cart
  template, or you did not click **Save**.
- The upsell offer is paused, or the place is not ticked in **Where it
  shows**.
- The reward is a fixed amount or fixed price. Storefront widgets need
  a percentage off, below 100%.
- The Y **Target** is a tag or a SKU.
- In the cart drawer only: the app embed is off, or your theme
  doesn't send Shopify's storefront cart events. See
  [Theme requirements](https://backtrackhq.com/docs/get-started/theme-requirements/).

See [Widgets not showing](https://backtrackhq.com/docs/help/widgets-not-showing/) and
[What the Buy X get Y widget needs](https://backtrackhq.com/docs/widgets/buy-x-get-y/#what-it-needs-to-appear).

## Turn the offer on or off

To stop the offer for a while, click **Pause offers** in the row's
**...** menu on the **Promotions** list, or **Pause** on the
**Upsell offers** page. The discount keeps working at checkout. The product page deal and the claim row are hidden while it is paused.
See [Manage offers](https://backtrackhq.com/docs/offers/manage-offers/).

**No offer yet?** In the **Promotions** list, click **Add offer** in
the row's **Upsell offer** column.

## Settings and limits

| Setting | What it does | Default |
| --- | --- | --- |
| **Name** | Shown at checkout when the discount has no message. Up to 60 characters, and different from your other discounts' names. | Buy X get Y |
| **Customer buys (X)** | What the shopper must buy: **Buy quantity (X)** and a **Target**. | 1 of any item in cart |
| **Customer gets (Y)** | What gets the reward: **Get quantity (Y)** and a **Target**. | 1 of any item in cart |
| **Target** | Which items count: **Specific products**, **Specific collections**, **Specific variants**, **Products with tags**, **Specific SKUs** or **Any item in cart**. | Any item in cart |
| **Reward on Y** | The discount on the Y items, for example **Percentage off**. | 50% off |
| **Apply the reward to the cheapest eligible Y items** | The cheapest items that qualify get the reward. | On |
| **Combine with** | Tick **Product discounts**, **Order discounts** or **Shipping discounts**. | None |

Limits:

- For storefront widgets, the reward must be a percentage off, below
  100%. A fixed amount or a fixed price reward cannot show.
- For storefront widgets, the Y **Target** must be **Any item in
  cart**, **Specific products**, **Specific collections** or
  **Specific variants**. Tags and SKUs cannot show.
- When Y is **Any item in cart**, the product page banner counts the
  whole deal, and the cart shows no claim row. See
  [Buy X get Y widget](https://backtrackhq.com/docs/widgets/buy-x-get-y/#when-y-is-any-item).
- A 100% off reward on named Y items, when X is any item, shows as a
  free gift instead. See [Free gift](https://backtrackhq.com/docs/promotions/free-gift/).
